Sassy.
Investor Summary
Q1 2026 · Orbit
Q1 2026 Investor Update

The product works.
Now we close faster.

US$1.8M ARR. US$4.2M in pipeline. Twelve customers. 118% NRR. The foundation is solid.

Maya Osei
Founder & CEO
Orbit
Luca Ferrante
CRO
Orbit

In mid-2025 we made a deliberate choice to stop selling to anyone and start selling to the right people. We narrowed our ICP to ops and product teams at mid-market B2B companies between 100 and 1,000 employees — the segment that needs deep analytics but can't justify enterprise pricing. Q1 was the first full quarter with that focus in place.

Since then we've crossed US$1.8M in ARR, built a US$4,200,000 pipeline across 34 active opportunities with a two-person sales team, and closed four new logos in the quarter — our best quarter ever. Churn has been zero for six consecutive months.

The signal is clear. When we get in front of the right buyer, they close. The average sales cycle has dropped from 74 days to 41. Our top three accounts have each expanded twice since signing.

Q2 is about building the machine that makes this repeatable — better onboarding, a second AE, and closing the three deals already at the finish line.

US$1.8M
Total ARR
+US$210K net new in Q1Four new logos. Three expansions. Zero churn.
US$3.6M
2026 ARR target
2× current ARRNew logos + expansion revenue
US$4.2M+
Pipeline (34 opportunities)
0%
Churn — 6 months running
118%
Net Revenue Retention
Q1 Momentum

What we built in Q1.

Four things we shipped while still closing deals.

🎯
ICP sharpened, sales cycle halved
We stopped selling broadly and focused entirely on ops and product teams at mid-market B2B companies. Average sales cycle dropped from 74 days to 41. Conversion from first call to close is up 34%.
4 new logos closed in Q1
📊
Dashboard v3 shipped
Rebuilt the core analytics experience — faster queries, a new metric builder, and an alert system that surfaces anomalies before users notice them. NPS went from 34 to 61 in eight weeks.
NPS 61 — up from 34
🔗
Integrations: Salesforce, HubSpot, Slack
Launched three native integrations in Q1. Salesforce alone unblocked four enterprise deals stalled on data connectivity. Every integration is a distribution channel.
3 integrations live
📖
Customer stories program launched
Published three detailed customer stories showing measurable outcomes. Now the most-visited pages on the site and the most effective mid-funnel asset in the sales process.
See our customers →
Pipeline

34 active opportunities.
Three at the finish line.

34 deals across five stages. The top three alone are worth US$780,000.

Total pipeline
US$4,200,000+
across 34 active opportunities
Contract Review
90% close probability
3 dealsUS$780,000
Proposal Sent
65% close probability
5 dealsUS$620,000
Champion Engaged
40% close probability
8 dealsUS$960,000
Qualified
20% close probability
7 dealsUS$840,000
Initial Discovery
Qualifying
11 dealsUS$1,000,000+
How We Operate

Small team.
High output.

Four ways we punch above our weight.

41days
Average sales cycle — down from 74
Tightening the ICP and building a repeatable qualification framework cut our sales cycle nearly in half. The right buyers close faster because the value is immediately obvious to them.
118%
Net revenue retention
Our top three accounts have each expanded twice since signing. We don't just retain customers — we grow with them. Expansion is becoming a meaningful part of our ARR motion.
2
Person sales team closing US$1.8M ARR
One AE, one founder-led sales. Adding a second AE in Q2 is the highest-leverage hire we can make — it directly doubles our pipeline capacity.
0
Customers lost since launch
Zero churn for six consecutive months. When customers embed Orbit into their weekly reporting workflow, they don't leave. The switching cost is high and the value compounds.
Q2 Outlook

Q2 is about repeatability.

The model works. Three things would make Q2 the quarter we prove it at scale.

01
Close the three deals at contract stage
US$780,000 sitting at final review across three accounts. All three have executive sponsors and signed off on budget. These close in Q2.
Q2 Close
02
Hire our second AE
One hire directly doubles our outbound capacity. We have the playbook, the ICP, and the collateral. We need the person to run the plays.
Q2 Hire
03
Launch self-serve onboarding
A guided onboarding flow reduces activation time from 14 days to under 3 — and removes a manual step from our CS process entirely.
Q2 Ship
Capital Position

Default alive.
Raising to accelerate.

Revenue covers the team. We are raising to compress the timeline, not to stay in business.

US$85K
Monthly burn
18 months
Runway at current burn
We are not raising out of necessity. ARR covers operating costs and we have 18 months of runway. We are exploring a seed extension to accelerate the two hires and product investments that shorten our sales cycle further. The right amount, with the right partner, on founder-friendly terms.
How You Can Help
How you can help

Know a VP Ops or Head of Product at a B2B company?

The most useful thing you can do is connect us to someone running operations or product at a mid-market B2B company — 100 to 2,000 employees. They don't need to be looking. If the problem resonates, they'll know it immediately.

VP Operations Head of Product Revenue Ops Growth Teams SaaS Fintech Marketplace E-commerce
Make an introduction →
Also helpful

Know a seed or Series A investor in B2B SaaS?

We are exploring a small extension round with the right partner. If someone comes to mind who backs B2B SaaS at the seed or early growth stage, we would appreciate the introduction.

Ideal fit: investors who back B2B SaaS with strong NRR and a clear path to $10M ARR.

Make an investor intro →
Orbit  |  Q1 2026  |  Confidential  |  Not for distribution